Experience

Analyzed engagement metrics (email, social, web) to identify trends and optimize outreach strategies

Provided detailed market analyses and feasibility studies used to inform university committees 

Contributed to co-brand initiatives by synthesizing customer insights into long-term growth strategies

Assisted in managing timelines and deliverables for marketing campaigns

Managed a $500K marketing budget, allocating resources to maximize ROI while aligning with client business objectives

Partnered with cross-functional teams (creative, data, sales) and developed client reports with actionable insights, improving campaign performance

Addressed client technical challenges, reducing resolution time by 25% through data analysis and process improvements

Reduced cost-per-click by 25% through SEO/SEM keyword research, performance analysis, and strategic adjustments

Trained teams on campaign management tools and techniques, fostering skills in analytics and optimization

Delivered compassionate support, particularly to senior patients, ensuring that complex technical information was communicated clearly and aligned with the brand’s commitment to patient care.

Strengthened brand loyalty by building trust through empathetic interactions, contributing to a positive perception of the brand in the healthcare space.

Demonstrated proficiency in troubleshooting, ensuring that technical issues were resolved efficiently, enhancing the overall brand experience.

Led procurement efforts that aligned with the brand’s commitment to quality, negotiating favorable terms to maintain brand standards while optimizing costs.

Managed a dynamic team to ensure smooth operations, reinforcing the brand’s reputation for reliability and efficiency.

Monitored and managed importing processes with meticulous attention to compliance, safeguarding the brand’s integrity in the market.

Applied strategic budget management skills, ensuring that resources were allocated effectively to support the brand’s operational goals.

Negotiated with suppliers worldwide, securing favorable pricing that supported the brand’s market positioning and profitability.

Ensured accuracy in export processes, aligning logistical strategies with the brand’s global distribution goals.

Provided precise quotations and cost assessments for products and international freight, ensuring that pricing strategies were competitive and aligned with the brand’s value proposition.

Delivered personalized training on the company’s compensation plan, ensuring that the brand’s value proposition was clearly communicated and understood.

Managed the IsaCenter account, driving customer engagement and brand loyalty through effective relationship management.

Produced weekly KPI reports that informed customer service strategies, ensuring the brand consistently met customer expectations.

Planned and executed events that reinforced the brand’s presence and value within the customer community

Effectively managed groups and monitored technicians’ itineraries, ensuring seamless service delivery that reinforced the brand’s commitment to customer care.

Successfully implemented cross-selling strategies, enhancing the brand’s revenue streams and customer value proposition.